Thursday, November 12, 2009

VW Takes Over Toyota; Frank Myers Auto Owner "Surprised"

Winston-Salem, NC: Volkswagen-Porsche has overtaken Toyota to become the world's largest car manufacturer according to the U.K.’s Guardian. The German group has benefited from state-backed stimulus packages around the globe." VW has "produced 4.4 million vehicles so far this year, outstripping its Japanese rival which has seen four million cars roll off production lines since January."

Ironically, VW reached the milestone in part by taking over Porsche – which it was forced to do after Porsche failed in an attempt to take over VW earlier this year.

"Of course," Autoblog notes, there is "some number play involved" in the Guardian’s numbers. "We're talking about the combined entity VW-Porsche, which has built 4.4 million cars to date, which is roughly 400,000 beyond Toyota's mark. However, Toyota halved its production earlier this year and shut down all its plants in February." VW also "benefited much more than Toyota from the European cash-for-clunkers programs," though Toyota saw more sales than VW spurred by the U.S. version of the car-swap program.

The news doesn’t just push Toyota down a notch. Jalopnik notes that VW has "passed Toyota and GM at the top of the heap." America’s largest automaker – the world’s largest just three years ago – now sits in third globally.

The change may not be permanent. The Guardian notes that Toyota "has the capacity to make 10 million vehicles a year but it expects to make seven million vehicles in 2009" as production picks back up. VW, however, may see its production increase long-term enough to stay ahead, or at least to take the title again even if it loses it later this year.

After all, Autoblog notes, "VW's also got the edge on Toyota" in the huge Chinese market, "where it has spent years introducing models."

Tracy Myers, owner of Frank Myers Auto Maxx (a used car dealership in Winston-Salem), says he was surprised by the news. "It is amazing to me...especially since we sell used Toyotas at a rate of 3 to 1 over used VW's. Take the used Camry for example. It is one of our best selling used cars."