Women Car Shoppers Are Making A Difference At Frank Myers Auto Maxx

Frank Myers Auto Maxx in North Carolina says women customers at their Winston-Salem dealership have increased by 22%. This, along with the owner of the dealership being the author of "Women's Survival Guide to Buying a Car", has helped the dealership attract women who are looking for a comfortable and catering environment in which to purchase a car.

Receiving a 5 Star Rating by women car shoppers means that Frank Myers Auto Maxx has been recognized as providing exemplary service to female clients. In addition to being recognized for providing women a comfortable, safe, relaxed, and worry-free environment in which to shop for their next pre-owned car, Frank Myers staff members have undergone training on exactly what women expect, and what they want from their auto dealer, and service department.

According to Nancy Davis, Family Ambassador for Frank Myers Auto Maxx, women are the largest and fastest growing demographic of used car buyers. “Unfortunately, history has shown that women generally dread car shopping more than men for fear of not feeling comfortable or being taken seriously,” says Davis. “At Frank Myers Auto Maxx, we have gone the extra mile to ensure that everyone feels comfortable and informed so that they can make an educated and pressure free buying decision.”

Frank Myers Auto Maxx offers an Xtreme Satisfaction Team, women who are available at the dealership to help other women with their car buying needs. “The first thing women notice when they speak to a female member of our Xtreme Satisfaction Team is that there is no pressure,” says Davis. “Plus, our sales consultants, whether they are male or female, are all Non-Commissioned and are there to provide information, not to persuade."